When we discuss her imenough charity, we hear how it is poised to help parents navigate the pitfalls of a generation that is more online than offline. As Cathy says, we have all these mini influencers putting their own brand into the online space, but she saw how ill- equipped our children are to cope with the false sense of identity that is created in this space. Coming from the background of having a digital and strategic agency, she knows both sides of what faces our children in this digital age. It isn’t all bad, but the rising tide of anxiety is real. If you have ever wanted to help your child navigate the gloss of the internet vs the reality of life, look up this charity. imenough.co.
“We are possibly building one of the most connected yet disconnected generations” Cathy Mellett
This episode was meant to come out prior to their fundraising initiative which Cathy talks so beautifully about. We had a few things to finalise so didn’t release on our original date to help them get the word out.
I’m enough is an amazing amazing initiative and in my opinion they need more funding. If you or someone you know is interested in hearing more about what they do, and how they can help you or your organisation, please contact imenough.co or myself and I will pass along any queries you have.
If you need help with your business’s online presence contact Cathy and her team here: Netbranding, you will be in great hands.
Enjoy Ep #45 from Remarkable Women Radio!